Sarah Bickerton
Director of Event Delivery and Operations,
Manchester Central
With a successful career in the events industry spanning 20 years, Sarah has extensive experience in and a passion for hosting major events. She has held senior positions at Manchester Central for more than 11 years and oversees event delivery and service to ensure all aspects are delivered to the highest of standards. Sarah and the events team work closely with all clients to plan and host unique events collaboratively, often on a world stage. This has included a range of high profile events including political party conferences, concerts and live TV shows such as the X Factor final. Manchester Central hosts and manages a vast array of events, welcoming over half a million visitors to the city each year. Sarah enjoys working in the fast-paced environment of a major conference venue, tailoring requirements exactly to the needs of a variety of clients. As an expert in the delivery of events for one of the UK's largest international convention centres, Sarah is keen for Manchester Central to play its part in leading the way for the sector. She has an interest in operational delivery excellence, sustainability, innovation and future trends.