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Women In Exhibitions - UK Chapter

Women In Exhibitions - UK Chapter

The Events Life Cycle: Optimising Your Website for 365 Engagement

Women In Exhibitions - UK Chapter

Register for 'The Events Life Cycle: Optimising Your Website for 365 Engagement'

*MEMBERS ONLY*

Is your event website working hard for you all year round? Most event websites see traffic peaks before and during an event, only to experience a sharp drop afterward. In our webinar, The Events Life Cycle: Optimising Your Website for 365 Engagement, we’ll show you how to keep your website useful and relevant all year by leveraging your event content for continuous engagement and conversions.

✅Discover how to:

✅✅Use event content to drive SEO, social, and email engagement year-round

✅✅Optimise your site lead generation and to maximise visitor registrations or ticket sales outside peak event periods

✅✅Avoid common pitfalls like removing valuable show content post-event

SPEAKER: Jon Monk, Head of Search Performance at ASP

Jon  

Jon Monk is a leading authority in Search Engine Optimization (SEO), renowned for his specialised knowledge in enhancing the online performance of event websites. As Head of Search Performance at ASP — a pioneer in event website solutions — Jon brings unparalleled insight into the digital challenges event organisers face today.

Since beginning his SEO career in 2010, Jon has developed extensive expertise and a proven history of driving measurable success. Joining ASP in January 2022, his role focuses on advancing the visibility and effectiveness of event websites through technical SEO, conversion rate optimization (CRO), and strategic data-driven approaches. These tailored solutions empower clients to achieve higher Google rankings, attract more attendees, and boost engagement within the events sector.

Jon's methodology combines deep analysis with practical application, addressing the unique hurdles faced by event websites. By providing customised SEO strategies and client training, he has played a critical role in enhancing ASP's platform to meet the specific demands of event-focused SEO.

For event professionals seeking to elevate their digital presence, Jon Monk offers a unique blend of experience, innovation, and practical know-how.

Learn more about ASP at www.asp.events.

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Testimonials

  • I currently have the brilliant opportunity of taking part in the Women in Exhibitions mentorship scheme as both a mentor and a mentee. I chose Simon Foster to be my mentor and what a great choice. His extensive knowledge and support has helped to not only progress Broadway Events, but me as a business leader. Simon has a wealth of experience in the exhibition sector and I am very lucky that I get to learn from his experiences.
    Emma Barrett
    Managing Director, Broadway Events
  • I have been fortunate to take part in the Layered Development Training and Mentoring Scheme with Women in Exhibitions. The programme has given me the insight and knowledge to develop myself professionally and put the training into practice. The training has really helped with my mentoring sessions, where I have been able to see and report on my progress as well work to my strengths and my teams.
    Maggie Law
    Marketing Director, Nineteen Group
  • I cannot recommend the Women In Exhibitions initiative highly enough - between my personalised mentoring sessions and the access to training I have received, I have found it to be in invaluable experience.
    Samantha King
    Venue Account Director, Farnborough International Exhibition & Conference Centre
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